Package yourself, attract opportunities.
Usually when you walk down the aisle of a supermarket you’ll see beautifully packed products with details wooing your attention to buy. Usually the packages that grab your attention have: ENERGY, CLARITY, VITALITY, TRUSTWORTHINESS, SEXINESS, AND FIRE.
Don’t listen to those who purport the philosophy of ‘DON’T JUDGE A BOOK BY ITS COVER’ Human beings judge other other beings first by what the see.
Does your personal brand package have: CLARITY, TRUSTWORTHINESS, AND ATTRACTIVENESS?
Packaging matters in the journey to building your personal brand, it’s the reason why top jewelers would wrap a simple necklace in five layers of package, its also the reason top authors pay top dollar to book design cover experts to design their book covers. Packaging can bring business and opportunities to you, packaging can make your boss recommend you for a promotion and bigger opportunities.
The purpose of packaging is not to protect the item from dust! or for moving the item from place to place. Packaging as Thomas Hine so beautifully put ”Packaging is a tool for simplifying and speeding decisions”
When you package yourself well, you help people make a decision to pick you or your products for opportunities.
HOW TO PACKAGE YOUR PERSONAL BRAND
- Ensure that every visual representation of your brand or everything your audience or target market can: see, smell, hear, and feel about you is properly curated to enhance and enforce what you stand for.
- Dress the part always. It is a sign of respect to your audience and target customers to dress well. For men (Sorry ladies i can only speak on mens fashion) get the basics in your sartorial arsenal- Grey suit, navy blue suit, good black shoes, loads of white and blue shirts.
- Groom yourself: Make sure your hair is neat, nails done, and smell right
- If you do presentations for your company or you write books try packaging your slides using canva.com
Package yourself for success because we live in a visually judgmental world and we live in a fiercely competitive marketplace so always put you best foot forward.
Would you want to go deeper into some of these things and standout at work and business? If yes then let me invite you to my
HOW TO BUILD AND MONETIZE YOUR PERSONAL BRAND SEMINAR
Date: February 25, 2017
VENUE: To be revealed to only those who register
HOW TO REGISTER: Transfer N25,000(AS A MEMBER OF MY NEWSLETTER YOU CAN PAY N22,000 FOR THE SEMINAR)
into KATALYST CONSULTING 0039025963 GT BANK
REGISTRATION CLOSES FEBRUARY 18